All Sign(s) Point to OPI Big Zodiac Energy Collection for Fall 2023
#OPIBigZodiacEnergy
With enchanting shades that are off the charts, the new OPI Big Zodiac Energy Collection for Fall 2023 offers a colorscope of hues channeling earth, air, fire, and water tones.
Featuring a palette of 12 elemental hues with one-of-a-kind pearls, celestial shimmers, and even a holographic effect, these multidimensional shades will make nails glisten from hand to toe.
Rich jewel tones in hues of red, burgundy, violet, cobalt blend progressive, digitally enhanced effects with sophisticated, classic gemstone colors. Nature-inspired tones are calming and earthy, with luminant and luxuriant greens balanced by warm hues of gold. Holographic silver and pearlescent shades of aquatic blue and creamy white call to mind diamonds and pearls.
"We look to the sky and stars for information, for clues to who we are and where we're going. But there's no need to look above for answers this time," declares OPI Co-Founder and Brand Ambassador Suzi Weiss-Fischmann. “OPI has seen into the future, and Big Zodiac Energy channels all the hottest colors for the season, from jewel tones with incredible depth to pearlescent hues with a contemporary edge.”
“Each shade represents an individual zodiac sign, and consumers can choose the colors that match their sun, moon, and rising signs, or mix and match shades to create other looks with more ruling planets and signs in their birth chart,” adds OPI Global Director of Color Equity Jill Bartoshevich. “The season’s top trend shade Scorpio Seduction is a shimmering cobalt blue that’s bold and has hidden depths, just like its namesake sign.”
Big Zodiac Energy Collection shades will be available in GelColor, Infinite Shine and Nail Lacquer and Powder Perfection* (select shades only) formulas, including:
GelColor provides a salon-perfect finish with up to three-week wear, while Infinite Shine offers a high-shine finish and traditional lacquer application. Nail Lacquer features a highly-pigmented, rich formula for even application without streaking. Powder Perfection, a dipping powder system delivering a quick, no-light curing application, offers more than two weeks of wear.
Beginning August 1, 2023, Big Zodiac Energy Collection Nail Lacquers will retail for $11.49 ($13.95 CAN) each and Infinite Shine colors will retail for $13.99 ($16.95 CAN) each at Professional Salons, as well as OPI.com, ULTA, ulta.com and Amazon Beauty via Amazon.com. GelColor is in-salon professional service only. OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, mass outlet, or other unauthorized sources.
For more information, please visit OPI.com. Follow along @OPI on Instagram, Facebook, and TikTok, and find the brand on Twitter @OPI_PRODUCTS!
About OPI
As the number one salon brand worldwide, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. With exceptional formulas, fashionable colors, and iconic names, OPI’s heavily pigmented lacquers are super-rich, long lasting and chip-resistant – offering an affordable luxury to consumers. When used in a professional service, color can last up to seven days. OPI nail lacquer is available in more than 200 shades. OPI Infinite Shine is a no-light three-step long wear lacquer system offering long-wear, high-shine and ease of application and removal. There are now more than 150 shades in the Infinite Shine collection. Each lacquer features OPI’s exclusive ProWide™ Brush for the ultimate application. Currently, OPI is available in over 100 countries and retails a full line of professional items including OPI GelColor (available in more than 140 shades that match their iconic OPI lacquer counterparts) with up to three-week wear, nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics. OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, mass outlet, or other unauthorized sources. For more information, please visit OPI.com. Follow OPI on Instagram @OPI, on Twitter @OPI_PRODUCTS and go to OPI on Facebook to become a fan.
About Wella Company
Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders. Further information about the Wella Company can be found here: www.wellacompany.com.