women in the OPI nail polish laboratory

Our Values

Our values serve as our North Star and inform how we work: Collaborative, Creative, Connected, Courageous, and Committed.

At Wella Company, WE are…

two young women working together on a laptop, motivational signs in the background
Collaborative

WE act as One Team with aligned focus and priorities.​​​​​​​​

shot from the Destination Event 2023 prep day
Creative

WE deliver unforgettable brand and product experiences that delight.​

Three women in white coats holding a beaker in the laboratory
Courageous

WE are bold and we move fast to do what matters most.​

woman and man taking selfie at Wella event
Connected

WE put consumers and professionals at the heart of everything we do.

ghd volunteers in a campaign for abandoned children, in foreground a board with colorful handprints
Committed
WE act as accountable owners, responsible for creating positive impact on business, people, and planet.​